Originally published in Swine Industry Market, October 2014. The text below is adapted from the scanned PDF layout.
Change begins by entering an unfamiliar industry
Under the title “Treating change as a lifelong practice”, the article recounts Monita Mo’s move from capital and business services into pig farming. She did not come from an agricultural training background, yet chose to enter farms, breeding bases and the industrial chain directly, relearning the business from its most basic questions.
That change was more than a personal career adjustment. It also meant directing business capability into an industry that is slower, heavier and more demanding of patience. Through the interview format, the article conveys her belief in the long-term value of the sector.
From personal choice to corporate path
Best Genetics faced many early challenges, including team building, technology introduction, base construction, herd management and market awareness. The report focuses on how Monita Mo insisted on standardisation, professionalism and long-term investment amid those uncertainties.
In her view, real change is not a moment of enthusiasm. It is the disciplined work of refining every link in the chain, from genetics, feeding and nutrition to environment management and staff training.
A practice of industrial long-termism
This article records the spirit that took shape during Best Genetics’ start-up years. The word “practice” points to respect for a difficult industry, patience toward distant goals and a sustained commitment to building a Chinese breeding-stock brand of its own.
